MDR logo
Call us at 800-333-8802 
follow us on twitter    follow us on facebook    follow our blog    subscribe to our RSS feed    

Email Campaign Follow-Up Triggers

Automated Follow-Up Triggers

Follow email best practices and implement triggered messages to your campaign responders. This easy, automated feature allows you to set up an automated message for individuals who open or click your initial message and up to three additional messages for individuals who have not opened or clicked your message.

How Campaign Follow-Up Triggers Work:

  • Create your Initial Campaign message.
  • Develop your follow-up Responder Message for individuals who opened and/or clicked in the Initial Campaign.
  • Develop your follow-up Non-Responder Messages, up to 3 messages (they can all be the same or different).
    • Each response to these messages then triggers the Responder Message.
  • Set up all (3 to 5) messages at the beginning of your campaign, define when each trigger message should deploy, and then forget it!

Plan your campaigns from start through follow-up, do the setup once, and then let the automated system take over. You save time and money, plus boost your response!

back to MDR E-Marketing Solutions

Email Trends 2011 Report
5 Best Practices for Prospecting Email to the Education Market
Digital Marketing Resource Center
Campaign Analyzer
See a Sample Campaign Analyzer Report
Campaign Analyzer Brochure
E-Marketing Solutions Product Sheet
Hot Leads Product Sheet
Updated CAN-SPAM Rules
Email Subscription Plans